Client Background
Our client is a boutique perfume business based in Hawaii, USA, operating a physical retail store focused on DIY perfume experiences. Customers visiting the store can create their own personalized perfumes by blending different fragrance notes on-site. The store attracts both local residents and tourists, making scent quality, stability, and overall customer experience essential to the business.
Inside the store, fragrance oils, blending tools, and finished perfume bottles are openly displayed, allowing customers to see, smell, and directly experience the perfume creation process.
Initial Communication & Application Understanding
During the initial communication stage, the client clearly explained their business model. They required high-quality perfume fragrance oils suitable for customer-facing DIY perfume workshops, with stable performance, pleasant diffusion, and broad consumer appeal.
Before discussing pricing, we focused on understanding the application scenario, including how the fragrance oils would be used, the desired scent intensity, and the target customer profile.
Market Preference Research & Scent Selection
Based on the client's location and customer base, we conducted market preference research and identified popular scent directions favored in Hawaii, including fresh, tropical, fruity-floral, and soft woody profiles.
Based on these insights, we recommended several suitable perfume fragrance oils and prepared samples for evaluation.
Sample Testing & Customer Feedback
The samples were tested directly in the client's store environment. Customers participating in DIY perfume sessions provided feedback on scent appeal, longevity, and blending performance.
The response was very positive. Several fragrance oils quickly became popular choices in the store, consistently receiving compliments and repeat usage.
Order Confirmation & Long-Term Cooperation
Following successful sample testing, the client confirmed their first bulk order an
Guangzhou Manrofun Biotech Co., Ltd.